Target buys DermStore and Sensa is on the block. Intelligent Beauty focuses on JustFab’s $1B potential: Yesterday, Target announced the acquisition of Dermstore Beauty Group, one of three subsidiaries of Los Angeles-area ecommerce conglomerate Intelligent Beauty (IB). The transaction was a big win for founding team of Adam Goldenberg and Don Ressler, who were previously involved in the sale of MySpace parent Intermix Media to News Corp, and also for the LA startup ecosystem as a whole. But it may be more significant for what it says about the one of remaining companies in the IB portfolio: JustFab.
My botty best at summarizing from Wikipedia: Dermstore opened its flagship store in hermosa beach, california, on march 19, 2012 . the sole brick-and-mortar store carries a retail selection of products found on its website . Dermstore became a wholly-owned subsidiary of Target . the monthly subscription service offers beauty boxes containing skin care, hair care and makeup products for a fee . in July 2019, dermstore partnered with the american
